George Brown Polytechnic is located on the traditional territory of the Mississaugas of the Credit First Nation and other Indigenous peoples who have lived here over time. We are grateful to share this land as treaty people who learn, work and live in the community with each other.
Biography
Dina has over 10 years of post-secondary teaching experience at colleges and universities in Canada, Dubai and Lebanon. She taught courses in Marketing, Advertising & Promotion, Marketing research, and Computer Information systems.
She also has 10 years of experience in working at advertising agencies and marketing research companies, managing multinational accounts in the automotive industry (Porsche, Toyota), Hospitality (Accor Hotels), Real Estate and FMCG.
Dina brings a wealth of knowledge to her classroom. Her main objective is to develop students’ critical thinking, analyzing and problem solving skills.
Academic Credentials
Social Media Marketing Certificate, George Brown Polytechnic, 2017
M.B.A. (Management), Notre Dame University, 2000
B.A. (Marketing and Management) with a Minor in Computer Science, Middle East University, 1997
Areas of Specialization
Marketing
Business Computer Applications
Areas of Expertise
Advertising and Campaign Development
Marketing Research
Project Management
Marketing Strategy Planning and Implementation
CRM
Events Management
Career Highlights
2015–present – Part-time Faculty, George Brown Polytechnic, Centre for Business
2014–2015 - Senior Account Manager, GMASCO, Dubai
2006-2013 - Senior Account Manager, C2, Dubai
2005-2006 - Senior Marketing Research executive, Reach, Dubai
2002-2005 - Instructor and Data Analyst, American University of Sharjah, School of Business
2001-2002 – Instructor, Middle East University, School of Business, Lebanon
Other Activities
Producer of the George Brown Polytechnic 50x50 Project
