Press about this year's event

5 to Watch in the Globe and Mail

5 to Watch: Canada’s Sports Business Awards are celebrating 10 years!  How did they come to be? Read about how our industry partners helped the Centre Business succeed in creating 5 to Watch and how it keeps our programs current and our students gaining valuable work experience to launch their careers.

You can read the articles below on the Globe and Mail website.

5 to Watch is shaping the future

Source: The Globe and Mail
Date: October 23, 2023

Women’s sports have changed dramatically in recent years. The three winners of the Nathalie Cook - Canadian Women & Sport Disruptor Award, presented by TSN/RDS, are being celebrated as Canadian leaders who are courageous gender equity champions in their sports careers and for taking bold action for the greater good of the sports community.

The best and brightest

Source: The Globe and Mail
Date: October 23, 2023

To date, the event has raised more than $400,000 for students and student bursaries. The funds help support outstanding students from George Brown College’s business sport and event marketing program who have demonstrated a variety of skills, including academic performance. The initiative is dedicated to advancing sports business leadership from the classroom to the boardroom.

A photo of three post-graduate students around a desk working on a project

Learning by experience

Source: The Globe and Mail
Date: November 10, 2021

How George Brown students gained new opportunities to grow skills through alternative and virtual internships, despite the pandemic

Experiential learning plays a central role in the Sport and Event Marketing program at George Brown College. Before the pandemic, its students were able to get internships with companies in their chosen field and expand their education through mentorship and real-world experience. When COVID-19 hit, some of those opportunities were lost.

Students sitting in a classroom talking with a professor

Rooted in industry

Source: The Globe and Mail
Date: November 10, 2021

Companies help steer innovative new programming and opportunities, such as work-integrated learning

Students at George Brown College’s business program don’t just graduate from the polytechnic school job-ready.

They’re viewed by the business community at large as up-and-comers in marketing, finance, accounting, management and human resources, who will be among the most successful and innovative leaders of tomorrow.

Students working at a table in an office

Education for all

Source: The Globe and Mail
Date: November 10, 2021

During the pandemic, scholarships – and the fundraising efforts to create them – have never been more important at George Brown College

It’s a critical time for college students. They face unprecedented challenges receiving an education, finding meaningful work opportunities and pursuing careers. To help ease financial issues, fundraising for scholarships plays a crucial role.