The Interactive Media Management program responds to a growing need within the design industry for a new skill set – one that crosses the traditional disciplinary boundaries of advertising, industrial, graphic and new media design.

Animated chess board with pieces


Program name
Interactive Media Management
1 year (3 semesters)
Starting month
Ontario College Graduate Certificate
Method of study

Year of Study

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Program Availability

Domestic students
Sept. 2020 Open
Jan. 2021 N/A
May 2021 N/A
International students
Sept. 2020 Open
Jan. 2021 N/A
May 2021 N/A

Full Description

3-d design by student Annie Ratcliffe

The Interactive Media Management graduate certificate program responds to a growing need within the design industry for a new skill set – one that crosses the traditional disciplinary boundaries of advertising, industrial, graphic and new media design.

This program empowers designers with the latest real-time interactive tools and technologies. With the integration of these technologies into public and commercial settings, such as museums and retail environments, as well as the education and medical sectors, designers need to be armed with key knowledge of interface design, information visualization and virtual spaces. They have a mission to create friendly systems and interfaces that dramatically improve the lives of consumers and sellers alike.

The program combines design education with software instruction and hands-on workshops to configure interactive design strategies using existing and emerging display technologies. You will be exposed to best practice examples and real-world models. You are encouraged to generate a unique design strategy and test it through an applied project directed toward the development of a fully functional, interactive demonstration prototype ready for a public audience.

Watch the video below to see some of the incredible work created by students of the Interactive Media Management program.

Program Standards and Learning Outcomes

The graduate has reliably demonstrated the ability to:

  1. Facilitate effective completion of both individual and collaborative interactive media projects.
  2. Use and evaluate best practices and tools to design and develop dynamic, rich-­media content.
  3. Conduct and evaluate a thorough assessment of the requirements of a complex interactive media project.
  4. Coordinate the development, budgeting, planning and professional presentation of a complex interactive media project.
  5. Design and coordinate a complex media project (interface, navigation, graphics, text treatment) using best practice design and development principles and applying conceptual and theoretical frameworks.
  6. Manage the building of effective and dynamic complex websites and/or mobile applications.
  7. Propose solutions to ethical and professional issues arising in an online environment.
  8. Apply research and conceptual skills to propose optimal solutions for mobile/multimedia/web development problems and facilitate these skills within the project team.
  9. Provide creative leadership that results in the effective design, development and implementation of complex interactive media projects.
  10. Evaluate the financial, technical and artistic success of a complex interactive media project and present recommendations for improvement.

Required Courses


semester courses
CodeCourse Name
DESN1051Web Design & Development I
DESN1055Interactive Design & Systems I
DESN1056Media Production I
DESN1058Production Management I
DESN1103Prototyping I
DESN11053D Design I
DESN1107Interactive Production Project I


semester courses
CodeCourse Name
DESN1061Web Design & Development II
DESN1065Interactive Design & Systems II
DESN1066Media Production II
DESN11133D Design II
DESN1115Prototyping II
DESN1117Interactive Production Project II
DESN1158Production Management II


semester courses
CodeCourse Name
DESN1088Studio Entrepreneurship
DESN1089Interactive Experiential Thesis

Detailed course outlines

General Education Electives

Your Career

Graduates may go on to careers designing or managing design in the digital media sector or in their own business. Graduates will have the specific skills and expertise to be employed as:

  • Creative Directors
  • Multimedia Designers/Specialists
  • User Interface Designers
  • Design Consultants
  • Project Managers
  • Web Designers
  • Web Developers

Educational/Degree Pathway

Students from George Brown College's Interaction Design and Development, Graphic Design, and Game Development programs can enter into the Interactive Media Management program. Students who already have a college or university background, or applicable work experience can enter into the the Interactive Media Management Program. Upon completion of the Interactive Media Management Program students can go onto a career in design or design entrepreneurship.


$15,872.00 *

Additional Cost

* Amounts listed are the total of tuition, materials (non-refundable), student service and ancillary fees for the three semesters of programs starting in Fall 2019. Fees are subject to change for programs starting in Fall 2020 and at later dates.

International students: Visit the International Fees and Related Costs page for more information.

Financial Assistance

This program is approved for OSAP funding, provided the applicant meets OSAP eligibility criteria.

Admission Requirements

* Qualified applicants will be invited to complete the application questionnaire and submit a portfolio electronically. Details on these supplementary requirements will be communicated at a later date to qualified applicants, as part of the review process. Qualified applicants may also be invited for an interview.

English Language Proficiency

Applicants with international transcripts who do not provide English proficiency test results must test at the College level in the George Brown College English assessment to be considered for admission. In addition, applicants who are accepted to the program based solely on their work experience will be required to provide proof of English language proficiency at the college level, and may be required to write the George Brown College English admission assessment.

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Course Exemptions

College or university credits may qualify you for course exemptions. Please visit for more information.

International (Visa) Students

Visit the International Admissions page for more information.

Apply to

Domestic students should apply through Ontario Colleges

Contact Us

School of Design

Phone: 416-415-5000, ext. 3129


For more information about George Brown College, you may also call the Contact Centre at 416-415-2000 (TTY 1-877-515-5559) or long distance 1-800-265-2002.

Visit Our Campus

This program is part of our School of Design, located at our Waterfront Campus, at 3 Lower Jarvis St., Toronto, Ontario, Canada.

School of Design Building

The School of Design resides in a new 103,000-square-foot facility in the Daniels Waterfront – City of the Arts development. This state-of-the-art building supports academic programs and industry projects with features such as:

  • Virtual and augmented reality lab
  • Usability and testing lab
  • Future Ways of Living lab
  • Peer tutor lab
  • Digital Sandbox
  • Incubators
  • Prototyping and workshop spaces
  • Design and innovation showcase spaces

Come and have your questions answered, learn about the program content and career options, meet your friendly professors and staff, and experience what it is like to be in a George Brown College classroom at one of our information sessions. You can also book a campus tour.

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    George Brown College is continually striving to improve its programs and their delivery. The information contained in this calendar is subject to change without notice. It should not be viewed as a representation, offer or warranty. Students are responsible for verifying George Brown College admission, graduation, and fee requirements as well as any requirements of outside institutions, industry associations, or other bodies that may award additional designations concurrently with, or after completion of, a George Brown College program.