George Brown teams up with HXOUSE to foster local artists


Young artists in Toronto have the opportunity to work with a hot new incubator thanks to a partnership between George Brown College and the arts and design hub HXOUSE. 

HXOUSE Open New Browser Window was started by La Mar Taylor, creative director for Toronto-born singer The Weeknd (Abel Tesfaye) and the XO brand. By teaming up with our Centre for Arts, Design and Information Technology, HXOUSE aims to foster young local talent and to encourage artists to stay in the city to build their careers. 

“George Brown and HXOUSE aim to provide access to underserved populations through a philosophy that allows creatives to learn by doing,” says Ana Rita Morais, Curriculum Developer, Centre for Arts, Design and Information Technology. 

The five-week program, called No More Dreams, starts in January and will run out of a new complex at Queens Quay East and Jarvis called the Daniels City of the Arts. That complex will also be the home to George Brown’s new Waterfront Campus expansion for our School of Design, slated to open in January 2019, and Artscape Launchpad — HXOUSE’s future home base.  

A team from our School of Design, including Dean Luigi Ferrara, curriculum developers Morais and Christopher Pandolfi, and Robert Giusti from the Institute without Boundaries, has been working closely with Taylor on program content. 

Application info 

Young people, 18 years and older, must have a portfolio (can include videos, drawings, animations, photos and more) and live within one hour of Toronto to apply.  

The admissions team is looking for an explanation of applicants' work. The team also wants to know: 

  • how applicants see themselves contributing to “a more creative Toronto”  

  • why they want to be part of the program 

  • what applicants’ long-term goals are, and 

  • how the HXOUSE program can help with challenges they are currently facing 

The first round of selections for the HXOUSE call happens in September, followed by assessments in October. A one-week session for selected talent takes place in November, followed by the full program, which starts in January 2019. 

Applications for the program close August 28, 2018.  

Mentorship and skills development 

No More Dreams will prepare career-ready graduates to work for global brands, start their own businesses or pursue further education.  

“The initiative provides a novel approach to mentorship and skill development, which will help transition Toronto’s current creative ecosystem into one that supports creatives to achieve success within their own city,” Morais says.  

Read more about our partnership with HXOUSE in Forbes. Open New Browser Window

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